Challenges of Adopting Social Media Guidelines

Senior management should be involved in social media….

kyky's take

What types of challenges should you anticipate internally in the adoption phase?

Social networking has not only taken over our time but also changed how we communicate and relate to others.  As organizations try to adopt social media guidelines there are many challenges an organization need to anticipate during the adoption phase.

According to Proskauer survey (2014) “social media misuse in the workplace has increased. For the first time since conducting this survey, the majority of businesses have had to deal with social media misuse. Moreover, more than 70% of businesses reported having to take disciplinary action against employees for misuse (compared to 35%)” (pg 2).  First challenge the organization needs to be aware of is the potential that productivity may decrease while employees are in the office.  According to Pew Research Center, “as of October 2014:  64% of American adults own a smartphone.  As of January 2014 90% of American adults…

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